As used in this chapter:
(1) Advertising
The term advertising means any advertising or promotion program involving only fluid milk products and directed toward increasing the general demand for fluid milk products.
(2) Board The term Board means the National Processor Advertising and Promotion Board established under section
6407 (b) of this title.
(3) Fluid milk product The term fluid milk product has the meaning given the term in
(A) section
1000.15 of title 7, Code of Federal Regulations, subject to such amendments as may be made by the Secretary; or
(B) any successor regulation.
(4) Fluid milk processor
The term fluid milk processor means any person who processes and markets commercially more than 3,000,000 pounds of fluid milk products in consumer-type packages per month (excluding products delivered directly to the place of residence of a consumer).
(5) Department
The term Department means the Department of Agriculture.
(6) Research
The term research means market research to support advertising and promotion efforts, including educational activities, research directed to product characteristics, product development, including new products or improved technology in production, manufacturing or processing of milk and the products of milk.
(7) Secretary
The term Secretary means the Secretary of Agriculture.
(8) United States The term United States, except as used in sections
6410 through
6412 of this title, means the 48 contiguous States in the continental United States and the District of Columbia.
